I was cruising around the Blogipelago over the weekend and found some interesting stuff from Will Wallace, particularly Guilds as Retention Mechanisms, which set me thinking. The MMOGs I’ve played longest are the ones I’ve had closest ties to in-game friends/guildmates; is that why I played them longer, or did I play longer because I enjoyed the game, and as a result of that formed closer ties with people? Very chicken and egg. Ahhh! (Stop that! – Ed.)

Anyway, teams, friends, guilds, other players… plenty of food for thought there, enough for a series of blog posts, I think. Unless I get bored and wander off.

Posted by Zoso at 6:55 pm